The Listening Project: Listening to the Community, Looking for What Matters is an annual effort by ideastream to identify “the things that matter most” to residents of Northeast Ohio. It also helps ideastream monitor the role and value of its programming.
Every year, ideastream seeks input from the community on its greatest assets and challenges. Northeast Ohions glow about the region’s parks and Lake Erie, its arts and culture, sense of community and more. Yet, one of the challenges mentioned from year-to-year is community perception - specifically the community’s negative perception of itself and a seeming lack of pride. Despite sharing many similar attributes to other post-industrial cities - ones that might be considered negative - Northeast Ohioans feel that their fellow residents are particularly down on their region.
ideastream wants to dig a bit deeper to understand the root(s) of this negative self-perception.